{"id":43660,"date":"2014-02-19T09:59:30","date_gmt":"2014-02-19T09:59:30","guid":{"rendered":"http:\/\/staging.startups.co.uk\/startups-100\/?p=43660"},"modified":"2014-02-21T09:59:41","modified_gmt":"2014-02-21T09:59:41","slug":"gym-group-merges-pure-gym-create-single-frills-national-gym-operator","status":"publish","type":"post","link":"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/","title":{"rendered":"The Gym Group merges with Pure Gym to create single \u201cno frills\u201d national gym operator"},"content":{"rendered":"

Low-fee gym business The Gym Group, featured in the 2010 Startups 100<\/a>, has announced it is to partner with competitor firm Pure Gym to become a single nationwide gym operator.<\/p>\n

The deal, the terms of which are currently undisclosed, will see the two gym brands expand their combined network to 103 “no frill” gyms across the country.<\/p>\n

Founded in 2008 by John Treharne (pictured), The Gym Group<\/a>, listed in the Sunday Times fast track 100, offers a contract-free alternative to traditional gym memberships, providing members with full access to its 42 UK-wide gyms from £10.99 a month, available to use 24 hours a day.<\/p>\n

Its new venture partner Pure Gym owns 61 24-hour gyms across the country and is majority owned by New York private equity group CCMP Capital Advisors, with other shareholders including New Look founder Tom Singh.<\/p>\n

Treharne will retain his title of chief executive in the merged group whilst Pure Gym chief executive Peter Roberts will become executive chairman. <\/p>\n

Pure Gym’s Roberts commented:<\/p>\n

“This agreed deal unites two innovative players in the fast-changing gyms sector, where the low-priced model is improving consumer choice and contributing to better exercise levels across the country.”<\/p>\n\n","protected":false},"excerpt":{"rendered":"

Low-fee gym business The Gym Group, featured in the 2010 Startups 100, has announced it is to partner with competitor firm Pure Gym to become a single nationwide gym operator. The deal, the terms of which are currently undisclosed, will see the two gym brands expand their combined network to 103 “no frill” gyms across […]<\/p>\n","protected":false},"author":63583,"featured_media":43653,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[156],"tags":[],"class_list":["post-43660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nThe Gym Group merges with Pure Gym to create single \u201cno frills\u201d national gym operator - Startups 100 by Startups.co.uk: Start up a successful business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Gym Group merges with Pure Gym to create single \u201cno frills\u201d national gym operator - Startups 100 by Startups.co.uk: Start up a successful business\" \/>\n<meta property=\"og:description\" content=\"Low-fee gym business The Gym Group, featured in the 2010 Startups 100, has announced it is to partner with competitor firm Pure Gym to become a single nationwide gym operator. The deal, the terms of which are currently undisclosed, will see the two gym brands expand their combined network to 103 “no frill” gyms across […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/\" \/>\n<meta property=\"og:site_name\" content=\"Startups 100 by Startups.co.uk: Start up a successful business\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/startupstowers\" \/>\n<meta property=\"article:published_time\" content=\"2014-02-19T09:59:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-02-21T09:59:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images-startupsv3.ecs.stg7.eu-west-1.mvfglobal.net\/wp-content\/uploads\/sites\/3\/2010\/08\/John-Treharne-The-Gym-Group-resize.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"390\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Megan Dunsby\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@startupstowers\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Megan Dunsby\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/\"},\"author\":{\"name\":\"Megan Dunsby\",\"@id\":\"https:\/\/staging.startups.co.uk\/startups-100\/#\/schema\/person\/71414082e08e42767b86aac67ad766de\"},\"headline\":\"The Gym Group merges with Pure Gym to create single \u201cno frills\u201d national gym operator\",\"datePublished\":\"2014-02-19T09:59:30+00:00\",\"dateModified\":\"2014-02-21T09:59:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/\"},\"wordCount\":202,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/images-startupsv3.ecs.stg7.eu-west-1.mvfglobal.net\/wp-content\/uploads\/sites\/3\/2010\/08\/John-Treharne-The-Gym-Group-resize.jpg\",\"articleSection\":[\"News & Features\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/#respond\"]}],\"copyrightYear\":\"2014\",\"copyrightHolder\":{\"@id\":\"https:\/\/staging.startups.co.uk\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/\",\"url\":\"https:\/\/staging.startups.co.uk\/startups-100\/news\/gym-group-merges-pure-gym-create-single-frills-national-gym-operator\/\",\"name\":\"The Gym Group merges with Pure Gym to create single \u201cno frills\u201d national gym operator - 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