{"id":48777,"date":"2018-05-21T00:02:26","date_gmt":"2018-05-20T23:02:26","guid":{"rendered":"https:\/\/staging.startups.co.uk\/startups-100\/?p=48777"},"modified":"2018-05-21T00:02:26","modified_gmt":"2018-05-20T23:02:26","slug":"9-craft-gin-club","status":"publish","type":"post","link":"https:\/\/staging.startups.co.uk\/startups-100\/2018\/9-craft-gin-club\/","title":{"rendered":"9. Craft Gin Club"},"content":{"rendered":"

Founders: <\/strong>Jon Hulme and John Burke
\nFounded: <\/strong>January 2015
\nWebsite: <\/strong>www.craft-clubs.co.uk<\/a><\/p>\n

The UK has a renewed love for gin.<\/p>\n

From mother’s ruin to modern tipple<\/a>, we’ve seen UK gin sales soar to more than £1.3bn in the last year so it makes sense that a start-up delivering the most exclusive gins directly to your door would be a massive hit with consumers.<\/p>\n

The creator of gin subscription boxes, the Craft Gin Club sends one of the world’s finest small-batch gins – often extremely rare or hard-to-find editions – to its members every month along with tonics, mixers, food treats and a copy of its club magazine Ginned!<\/em>.<\/p>\n

Launched in January 2015 by Jon Hulme and John Burke, the start-up has witnessed phenomenal growth over the past three years to become the UK’s largest subscription club for gin lovers.<\/p>\n

It now has over 230,000 newsletter subscribers and more than 450,000 fans on social media. Serial entrepreneur Sarah Willingham is also a fan, having invested in Craft Gin Club when it appeared on Dragons’ Den<\/em>.<\/a><\/p>\n

However, it hasn’t been all plain sailing for this boozy business.<\/p>\n

In 2017, Hulme and Burke made the decision to close their other vertical Bubble Club; a champagne subscription box company.<\/p>\n

The duo explain that, with Craft Gin Club growing “rapidly thanks to brand awareness [such as Dragons’ Den]”, they “needed to focus most of their cash and internal resource on growing the business.  At its peak, Bubble Club – which traded from 2016 to 2017 – had 1,700 members and over 100,000 Facebook fans; healthy numbers but minute growth in comparison.<\/p>\n

Ultimately, Hulme and Burke’s decision to shift the focus to Craft Gin Club has been the right one.<\/p>\n

Jumping from 14th place in the Startups 100 2017<\/a>, the business’ rising customer numbers are reflected in its revenue figures – it generated over £6.5m in revenues last year and expects to hit sales of £11.6m by year-end 2018. A big cheers all round!<\/p>\n

 <\/p>\n\n","protected":false},"excerpt":{"rendered":"

Founders: Jon Hulme and John Burke Founded: January 2015 Website: www.craft-clubs.co.uk The UK has a renewed love for gin. From mother’s ruin to modern tipple, we’ve seen UK gin sales soar to more than £1.3bn in the last year so it makes sense that a start-up delivering the most exclusive gins directly to your door would be a […]<\/p>\n","protected":false},"author":91134,"featured_media":48970,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[183],"tags":[],"class_list":["post-48777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-183"],"acf":[],"yoast_head":"\n9. 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